Two days of conferences and showcase at L' Intercontinental The Wharf, Washington DC.
Citylab brings together every year mayors from all around the world, business leaders, journalists, artists, activists and environmentalists for two days of conferences, field trips, innovations showcases and workshops around the future of Cities. It is the opportunity for professionals and passionate to exchange around their cities, new innovations, issues and solutions.
ARRIVAL MOMENT
Using the Brand guideline, the front entrance and reception has been transformed to immerse the visitor into the Citylab WDC visual identity.
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Reality
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EVENT SHOWCASE
The showcase brings together Citylab's partners, underwriters and visitors. The showcase takes place in the lounge of the intercontinental hotel, entirely redesigned specifically to host all the partner's activations.
STAGING AND PRE FUNCTION
Two-day conferences with mayors, urban experts and business leaders presenting cities challenges and innovations, exchanging ideas and solutions
ASPHALT ART INITIATIVE - BLOOMBERG PHILANTHROPIES
Asphalt Art initiative, founded by Bloomberg Philanthropies supports the positive effect of Art on Cities. It focuses on bringing the roadways, pedestrian walk spaces and street infrastructures to life through street art.
The activation showcases some of the Arts through interactive LED walls and floor, the visitor is facing the picture of the space without the art, and by the movement of his hands and feet, using Kinect sensor technology, will reveal the Art.
BREAKOUT STAGES
Breakout stages design for panel discussions, interviews and smaller sizes conferences.
Property of Shiraz Creative
